BOOK RELEASE: Preparing for Business

We are delighted to announce the forthcoming release of Tony Ajah’s next book, ‘Getting ready for business: 8 sets to support a high-growth business in a digital world”, published by TA Krietivz.
This book: ‘Getting ready for business…’ will help you and your colleagues understand the eight (8) sets to maintain strong growth as entrepreneurs.
This book that solves a real problem for entrepreneurs: –
I’m sure you’ve met a lot of people of different genders and ages in the field of work, who wanted or dreamed of starting a business, but it seemed like a big chasm to cross. Some of the recurring questions from aspiring entrepreneurs are: How do I get started as an entrepreneur?
Do you have that burning desire and passion to start your own business but you don’t know how? Well, Tony Ajah, TechEconomy Contributing Writer on BusinessSENSE for SMBs, can walk you through the steps!
‘Getting ready for business: 8 sets to support a high-growth business in a digital world’ captures the obvious: one thing that has held many of us back from starting a business or even turning our perceived brilliant idea into a business is knowing how to get started. Often when we can’t imagine how to turn the idea in our head into a product or service, we get stuck.
It’s time to win the battle to start your business
In this concise, practical and engaging book, will prepare you for the journey ahead; redirect your steps to follow the proven path to business success with principles the author has personally proven. You don’t have to be amazing to build amazing businesses. All you need is the right knowledge and the right principles that work and have continued to work. And the great thing about principles is that they make life easier.
Before going any further, Tony posed a crucial question in the book: why are you starting this business? Is it to avoid working for someone else or because you have a great idea that you think will perform well in the market? Are you unemployed and want to gain financial independence?
Okay, you’re already in business; why are you in business? What is your big why? As someone once said, “The ‘why’ of your business will play a major role in many of the decisions you make as an entrepreneur. »
You’ll learn eight areas you need to prepare for if you want to get started successfully and achieve your dream as an entrepreneur.
These are the SETS that should not be missing in your entrepreneurial arsenal. This is the subject of this playbook.
The first reviews have arrived:
The manuscript was sent to a few influential business people. Here’s what they had to say:
“Getting Set For Business provides you with a practical and fail-safe path to turn your business idea into a commercial success. It would do you a lot of good, if you are ready to build a successful and sustainable business, to let her guide you” – Kenneth Nwakanma.
“If you are looking to build a successful and relevant business in this era, this book is your roadmap. Tony Ajah written from a deep understanding that you can only get from years of experience. Getting Set For Business not only outlines the practical steps to get ready, but it also helps you redefine the “why” behind your business. – Bola Adekile.
“Reading the pages of this phenomenal book – Getting ready for business by Tony Ajah – helped me realize what it takes to make a business successful and scale without having to deal with the feeling of overwhelm that comes with starting or running a business or new project. Indeed, the practical steps outlined there on how to run a successful business have made it simple and predictable. I absolutely recommend it to anyone who is ready and serious about starting and succeeding in any business. Even if you are new to selling, as long as you have something to offer to make life easier for others. The contents of this book will show you how from the start and guide you through” – Uche Imafidon.
“This book describes the elements that are essential not only to start a business, but also to grow it until it is ready to scale. This preparation is a key consideration for businesses today , especially in an increasingly digital-centric environment.–Stella Bida.
“The book is a launching pad for all business enthusiasts and for those who have thought about starting a side hustle or a full-time business. In 8 insightful chapters or sets, the book guides readers through a well built to achieve business growth. But before growth, you need an identity, an idea of what a business is. You can’t answer if you don’t know the question. The book provides the questions and solutions needed to create a successful business in a digital world” – Ikenna Edwards.
Meet the Author – Tony Ajah

Tony is a business growth strategist and managing partner, Strategic Technical Support Solutions, a Lagos-based company that provides strategic business support services for aspiring entrepreneurs and SMEs.
He is the co-founder Greenergy Waste Management Limitedan integrated resource recovery and recycling company based in Lagos, Nigeria, and also co-founded InnovationHub Africa & Resources Limitedleader and promoter of technology and innovation in Africa.
Tony is enthusiastic about helping entrepreneurs and business owners grow. His insights are highly sought after by major reputable local and international blogs in the Nigerian print media. He has written hundreds of business articles which have been helpful to businesses and which he has shared on several media platforms across the world both online and offline. He has written other business books which include; Business acumen, becoming an entrepreneur, My Wor’d of Business, Business Growth Strategies, and Getting Ready for Business.
Tony is a seasoned entrepreneur, trainer and professional speaker on topics ranging entrepreneurship development, business growth strategies, business innovations in the new economy, magnetic marketing, brand entrepreneurship, intentional sales and marketing, business relationship management, accelerating business productivity, and many more.
Tony’s voice has been heard in many organizations across Nigeria and beyond. He is the publisher/editor of The Strategist, a periodic newsletter for MSMEs.
He is currently the Program Director of the Nigeria Innovation Summit, a platform that promotes innovations across all sectors in Nigeria.
Tony also sits on the Board of the African Innovation Academy, an Innovation Accelerator which gives growth support for African entrepreneurs and innovators.
He runs a periodical Business development training workshop for entrepreneurs, managers and business leaders, where it offers working strategies for business growth and sustainability in a dynamic business environment.
Tony runs a personal blog (here) where he shares proven business ideas and principles that are valuable and resourceful for businesses. He has worked closely with some of the brightest minds in the industry. He is a member of several professional organizations inside and outside Nigeria.
Pay attention to how to purchase the book when it is finally published.